Store Manager - prAna

***New Store Opening - October 2026***

prAna - Burlingame

1223 Burlingame Avenue
Burlingame, CA 94010

prAna is more than apparel-it's an invitation to live the experience. Every piece we create is a balance of style and functionality, crafted with care for both people and planet. We hold ourselves to the highest standards of transparency and accountability, so you can feel confident in what you wear and why you wear it. Because for us, movement is more than motion. It's how we connect, explore, and keep becoming-breath by breath, stride by stride.

Life atprAna

• Life/Work balance -We prioritize flexibility in work schedules because we believe that balance is essential.
• Generous product discountsonprAnaand Columbia Sportswear brands: Columbia, Mountain Hardwear, and SOREL.
• Store creditforpurchasingproduct.
• Medical, dental, and visioncoverage are available.
• Participation in401(K)programs.
• Eligibility toparticipatein theprAnaRetail Quarterly Bonus Plan.

About the Role
The Store Manager leads the team in creating an energetic, welcoming environment that reflectsprAna'sspirit of movement, adventure, and mindful living. This role drives exceptional guest experiences, strong business results, and meaningful community connections.

You'lloversee all aspects of store operations-team leadership, recruiting, merchandising, scheduling, payroll, marketing, and financial performance-while using data and insight to guide smart decisions. As a brand ambassador,you'llcoach and inspire your team, elevate customer engagement, and cultivate a workplace that reflectsprAna'sinclusive values.

WhatYou'llDo

• Recruit, train, and develop a high-performing team while coaching ongoing growth and succession.
• Build an inclusive, engaged culture and ensureaccurateperformance, payroll, and documentation processes.
• Oversee daily operations, including inventory, merchandising, loss prevention, and financial procedures.
• Create and adjust schedules, ensuring productive staffing,accuratetransactions, and operational compliance.
• Use sales data, customer feedback, and trends to guide decisions and support a seamless omnichannel experience.
• Drive brand presence through storytelling, marketing initiatives, visual merchandising, community partnerships, and leadership visits.

WhatWe'reLooking For

• Bachelor's or master'sdegree, applicable certification, or equivalent experience, with 5-10 years of retail management experience (highvolumeor specialty retail preferred).
• Proven experience leading teams or managing individual contributors, with strong leadership, communication, and coaching skills.
• Passion for customer service and sales, with enthusiasm for theprAnalifestyle and brand values.
• Strongproblemsolvingability to address technical, operational, and organizational challenges thatimpactstore performance.
• Digitally fluent, includingproficiencywith POS systems, retail technology, and common software tools.
• Highly organized, adaptable, and comfortable in afastpacedretail environment.
• Flexible availability, including evenings, weekends, holidays, andshortnoticecoverage.

Job Conditions

• Frequently in a more active environment (i.e., it requires the ability to constantly move about) that can be physical or strenuous in nature (frequently adjusting/moving items weighing up to 40 lbs.), may frequently use specialized equipment, may have exposure to dust and noise.
• Occasionallyit requires the ability to work in place.
• Ability to communicate with others.
• Occasional travel isrequired(approximately 5%) toprAnaheadquarters in Carlsbad,CAor other locations to support business needs.
• Availability toworka flexible retail schedule, which may change seasonally and in response to location-specific business trends or forecasts. All local, state, and federal laws are adhered to when evaluating your availability.

*Reasonable accommodation may be made to ensure qualified individuals with disabilities are able to perform essential job functions

Our Commitment to Inclusion
AtprAna, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth.lactationand related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity. military and veteran status, and any othercharacteristicprotected by applicable law.

prAnabelieves that diversity and inclusion among our teammates is critical to our success as a global company, and weseekto recruit, develop, andretainthe most talented people from a diverse candidate pool. All employment is based on qualifications, merit, and businessneed.

#LI-CS1

#prAna

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.