Lenovo Business Marketing Manager

Description

At CDW, we make it happen, together. Trust, connection, and commitment are at the heart of how we work together to deliver for our customers. It's why we're coworkers, not just employees. Coworkers who genuinely believe in supporting our customers and one another. We collectively forge our path forward with a level of commitment that speaks to who we are and where we're headed. We're proud to share our story and Make Amazing Happen at CDW.

Job Summary

The Category and Brand Management team is the central liaison for one or more partners for working with CDW stakeholders across the organization, including sales, finance, and marketing. The Lenovo Business Marketing Manager will own and drive the development of the Lenovo Client Marketing strategy at CDW, leveraging investments and programs to develop customer engagements and sales enablement tools to accelerate CDW's Lenovo Client revenue.

What you'll do

• Engage regularly with assigned partner(s) to maintain an open channel of communication at all times to ensure that all CDW and partner stakeholders are kept up to date on any and all issues, initiatives, projects, meetings, or conferences.
• Collaborate and manage relationships with Lenovo Marketing Manager, Partner Investments, Partner Finance, Product & Partner Management teams to jointly develop the partnership by creating the "better together story."
• Develop and own marketing strategy for a $3+ million budget. Lead strategic and meaningful investments that drive demand for Lenovo Client Solutions. Craft and implement co-marketing and co-selling campaigns that drive awareness and demand for Lenovo Client Solutions.
• Develop internal and external communications to sales, customers, and partners through digital flyer creation and customized email templates.
• Create dashboard in collaboration with Partner Analytics to track post event ROI performance.
• Quarterly management of Lenovo Client Marketing Development Funds (MDF) including: sales enablement and customer event management, internal funding processes and Lenovo claim requirements.
• Execute against plan and activities by providing the proper content and resources to maximize CDW Account Manager and Customer engagement.
• Maximize overall Partner Controllable Margin (PCM).
• Drive proper delivery and execution against Marketing Plans and Business Reviews, by taking Lenovo and CDW initiatives and rebranding them into a cohesive message.
• Streamline sales delivery & events planning execution for CDW events to ensure proper delivery aligned with partnership goals.
• Support brand managers in sales campaigns and deliverables.
• Manage inventory and creation of promotional items that meet branding guidelines.
• Vendor and budget management.

What we expect of you

• Bachelor's degree and 5 years sales/marketing/project management experience, OR
• 9 years' experience in sales/marketing/project management, OR
• 4 years CDW PPM experience and 5 years' experience in sales/marketing/project management

• Excellent verbal and written communication skills with the ability to effectively interact with all stakeholders.
• Proven ability to effectively and strategically engage with executive leadership.
• Demonstrated ability to build and maintain strong business relationships.
• Proficient in Microsoft Office applications.
• Proficient in Canva or Adobe Creative Cloud.
• Expert financial and business acumen.
• Exceptional strategic agility and analytical skills.
• Excellent presentation skills.
• Proven track record of driving results.

Preferred skills, experience, and qualities needed

• Previous experience in the technology industry.
• Lenovo Marketing experience.
• Event and vendor management experience.
• Co-op and MDF budget management experience.

Pay range: $88,000 - $158,800 depending on experience and skill set
Annual bonus target of 10% subject to terms and conditions of plan
Benefits overview: https://cdw.benefit-info.com/
Salary ranges may be subject to geographic differentials

We make technology work so people can do great things.

CDW is a leading multi-brand provider of information technology solutions to business, government, education and healthcare customers in the United States, the United Kingdom and Canada. A Fortune 500 company and member of the S&P 500 Index, CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. Together, we unite. Together, we win. Together, we thrive.

CDW is an equal opportunity employer. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by state and local law.

CDW is committed to fostering an equitable, transparent, and respectful hiring process for all applicants. During our application process, CDW's goal is to get to know you as an applicant and understand your experience, strengths, skills, and qualifications. While AI can help you present yourself more clearly and effectively, the essence of your application should be authentically yours. To learn more, please review CDW's AI Applicant Notice.