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Digital Marketing Specialist

Steelcase
United States, Michigan, Grand Rapids
901 44th Street Southeast (Show on map)
Nov 21, 2025
General Information

Country: USA


State: Michigan


City: Grand Rapids


Office Location: 1101 - 1111 44th Street - - - - -


Date posted: 21-Nov-2025


Business Function: Marketing


Position Type: Full-Time/Regular

Description

Digital Marketing Specialist

Do you thrive on turning data-driven insights into impactful digital campaigns?

Helping You Thrive By:

  • Offering competitive wages and benefits, that support your life both in and out of work

  • Providing a flexible hybrid work schedule, meaning we expect the office to be your primary place of work, balanced with choice and control

  • Creating continuous learning opportunities to help you grow and upskill

  • Fostering a culture of inclusion where employees feel seen, heard and valued - and living it out every day

  • Empowering you to make a meaningful impact on people and the planet through your work and Steelcase's ongoing commitment

You'll Support Meaningful Work By:

  • Executing and distributing digital marketing campaigns across Meta, Google, Amazon, and affiliate networks

  • Collaborating with media partners to ensure creative assets are formatted, named, and launched correctly

  • Generating and managing UTM parameters for accurate campaign tracking and attribution

  • Coordinating affiliate marketing initiatives and monitoring performance

  • Partnering with internal teams to prepare campaign reviews, creative briefs, and performance share-outs

  • Monitoring campaign performance and providing actionable insights to improve ROI

  • Supporting A/B testing initiatives and creative optimization efforts

Minimum Qualifications:

  • Bachelor's degree in Marketing, Communications, or related field

  • 2+ years of experience in digital marketing, preferably with exposure to affiliate programs

  • Proficiency in campaign management tools (Meta Ads Manager, Google Ads, Amazon Advertising)

  • Strong understanding of UTM tracking, attribution models, and analytics platforms (Google Analytics, Adobe Analytics)

  • Excellent organizational skills and attention to detail

  • Strong communication and collaboration skills

Qualified applicants must be authorized to work in the United States on a full-time basis. Steelcase will not provide support for or sponsor work authorization and/or visas for this role.

Desired Skills and Experience:

  • Experience working with affiliate networks and partners

  • Familiarity with Smartsheet and Tableau

  • Basic knowledge of landing page optimization

Doing better for people and planet

Steelcase is a global design and thought leader in the world of work. Along with our expansive community of brands, we design and manufacture innovative furnishings and solutions to help people do their best work in the many places where work happens.

Why People Choose to Work with Us At Steelcase, we put people at the center of everything we do. We understand the role of work and believe that it can bring meaning and purpose to the lives of our customers and our employees. We prioritize supporting our employees both in and out of work, in all aspects of their lives. When we bring our talents together, we make a positive lasting impact through our work and communities.

Steelcase provides employment opportunities to all qualified employees and applicants without regard to race, color, creed, genetic information, religion, national origin, gender, sexual orientation, gender identity and expression, age, disability, or veteran status and bases all employment decisions only on valid job requirements. If we can make the application process easier through accommodation, please email us at myhr@steelcase.com.

Role Level: #associate Work Location: #LI-Onsite Job Functions: #Analyst, #Marketing, #Consulting

#LI-PB1

#LI-Onsite

#entry_level - 0-2 years of experience

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