Job Description
The Small Farms Communication Specialist will oversee a comprehensive communications program for the Small Farms Network (SFN), including written, visual, digital, and electronic external communications, in collaboration with the UC SAREP Communications Manager and SFN academics and staff. Communications activities may include writing blog posts and press releases, managing statewide Small Farms Network social media platforms, photography, graphic design, publication design, video editing, and managing and maintaining the Small Farms Network website. In addition, the Communications Specialist will develop and maintain SharePoint databases and a digital clearinghouse of educational resources. The Small Farms Communications Specialist will work with UCCE small farms advisors and staff and UC SAREP statewide program personnel to develop and execute a communications and branding strategy for the Small Farms Network that uplifts the voices of farmer clientele, communicates program impacts, respects privacy and confidentiality, and emphasizes non-extractive storytelling techniques. The University of California Agriculture and Natural Resources (UC ANR) Small Farms Network acts as an information hub connecting small-scale farms to the research and education resources of the University of California. The network serves a diverse clientele, including small-scale and diversified family farms; beginning farmers, and growers of specialty crops not covered by traditional commodity-based extension programs. This position is a contract appointment that is 100% fixed. The home department is the UC Sustainable Agriculture Research & Education Program (SAREP). While this position normally is based in Davis, CA, this position is eligible for hybrid flexible work arrangements for applicants living in the State of California at this time. Please note that hybrid flexible work arrangements are subject to change by the University. Pay Scale: $73,600.00/year to $103,400.00/year Job Posting Close Date: This job is open until filled. The first application review date will be 12/01/2025. Key Responsibilities:
50% |
Manage comprehensive communications programs for the UC ANR Small Farms Network, including written, visual, digital, and electronic communications: Activities may include writing blog posts and press releases, managing statewide Small Farms Network social media platforms, photography, graphic design, publication design for outreach, extension, and promotional materials, video editing, and website management and maintenance. Design and implement information campaigns and newsletters for small farms clientele and stakeholders, such as announcements of events, available educational materials, current funding opportunities, regulatory compliance resources and deadlines, and policy engagement opportunities. Develop, manage, and maintain digital and web resources, including a digital clearing house of educational resources for agricultural technical service providers, an internal SharePoint database for farm visit data, and clientele contact lists. Create and deliver educational materials and extension publications in formats accessible to target audiences and prioritizing clientele learning and communication preferences, including diverse learning styles and a range of digital and technical literacy levels. Ensure compliance with relevant accessibility guidelines for communications materials and make content accessible to a wider range of diverse users. Promote best practices for creating inclusive materials among Small Farms Network staff and academics. |
25% |
Create, develop, and implement long- and short-term strategic communications plans and projects in collaboration with UC SAREP leadership and Small Farms Advisors: Consult with and advise UC SAREP leadership regarding all aspects of communications including developing and implementing strong communications strategies that effectively deliver the desired message, policy interpretation, educational outcome, or problem resolution. Collaborate with Small Farms Network staff and academics and UC SAREP leadership to identify and address specific external communications needs. Travel to county sites and Small Farms Network events to document program highlights and success stories. Assist small farms advisors and staff in reporting program impacts and stories to external stakeholders. Assist small farms advisors and staff in developing high-quality extension education resources using the most effective mode of communication and resource format to reach the intended audience. |
25% |
Coordinate production of high quality external communications products and publications that effectively deliver the desired message to small farms clientele. Coordinate the production of materials for external publicity such as branded merchandise, conference booth materials, flyers, brochures, policy briefs, and information sheets. Work with Small Farms Network personnel, UC ANR's News & Information Outreach in Spanish (NOS), external partners, and translation and interpretation services to produce high-quality bilingual educational and outreach materials and resources. Assist with statewide extension communications events and campaigns such as webinars, videos, conferences, and field days. Support Small Farms Network personnel with programming for bilingual radio outreach. |
Requirements:
- Bachelor's degree in a relevant field with coursework relevant to communications, journalism, science communications, or equivalent work experience or training.
- Knowledge and understanding of technical communications applications, including design concepts, media platforms, and applications, such as InDesign, Canva, Drupal-based web platforms, email marketing platforms, YouTube Studio, video editing software, Sharepoint, social media platforms, and other relevant applications.
- Strong written, verbal, and interpersonal communication skills, including active listening, political acumen and diplomatic ability, and cultural humility.
- Excellent organizational and time management skills and ability to manage multiple project tasks to ensure successful completion.
- Skills to work with teams or departments to tailor communications deliverables to both targeted and broad general audiences, including identifying appropriate communication styles and modes for the intended audience.
- Prior experience with blog posts and press releases, managing social media platforms, photography, graphic design, publication design, video editing, webinar coordination, and/or website management and maintenance.
Preferred Skills:
- Experience creating accessible content and/or ensuring compliance with accessibility guidelines.
- Demonstrated skills and experience communicating complex topics, such as regulatory requirements or results of scientific research, to diverse audiences with a wide range of formal educational backgrounds and technological literacy.
- Understanding of the UC SAREP and Small Farms Network mission and current issues related to small-scale farms in California.
- Experience working in inter-cultural settings, working with marginalized or historically underserved communities, and/or using ethical or non-extractive story telling strategies.
- Experience developing communications or educational resources for non-English speaking audiences and/or low / limited literacy audiences.
- Proficient bilingual communication skills including the ability to read, write, translate, and effectively communicate technical agricultural information in a language relevant to farmers in California, such as Spanish, Hmong, Chinese, Iu Mien, Punjabi, or Korean.
- Experience working in an agricultural setting or directly working with farmers.
Special Conditions of Employment:
- Must possess valid California Driver's License to drive a County or University vehicle. Ability and means to travel on a flexible schedule as needed, proof of liability damage insurance on vehicle used is required. Reimbursement of job-related travel will be reimbursed according to University policies.
- The University reserves the right to make employment contingent upon successful completion of the background check. This is a designated position requiring a background check and may require fingerprinting due to the nature of the job responsibilities. UC ANR does hire people with conviction histories and reviews information received in the context of the job responsibilities.
- As of January 1, 2014, ANR is a smoke- and tobacco-free environment in which smoking, the use of smokeless tobacco products, and the use of unregulated nicotine products (e-cigarettes), is strictly prohibited.
- As a condition of employment, you will be required to comply with the University of California Policy on Vaccination Programs, as may be amended or revised from time to time. Federal, state, or local public health directives may impose additional requirements.
- Exercise the utmost discretion in managing sensitive information learned in the course of performing their duties. Sensitive information includes but is not limited to employee and student records, health and patient records, financial data, strategic plans, proprietary information, and any other sensitive or non-public information learned during the course and scope of employment. Understands that sensitive information should be shared on a limited basis and actively takes steps to limit access to sensitive information to individuals who have legitimate business need to know. Ensure that sensitive information is properly safeguarded. Follow all organizational policies and laws on data protection and privacy. This includes secure handling of physical and digital records and proper usage of IT systems to prevent data leaks. The unauthorized or improper disclosure of confidential work-related information obtained from any source on any work-related matter is a violation of these expectations.
- Misconduct Disclosure Requirement: As a condition of employment, the final candidate who accepts a conditional offer of employment will be required to disclose if they have been subject to any final administrative or judicial decisions within the last seven years determining that they committed any misconduct; received notice of any allegations or are currently the subject of any administrative or disciplinary proceedings involving misconduct; have left a position after receiving notice of allegations or while under investigation in an administrative or disciplinary proceeding involving misconduct; or have filed an appeal of a finding of misconduct with a previous employer.
a. "Misconduct" means any violation of the policies or laws governing conduct at the applicant's previous place of employment, including, but not limited to, violations of policies or laws prohibiting sexual harassment, sexual assault, or other forms of harassment, discrimination, dishonesty, or unethical conduct, as defined by the employer. For reference, below are UC's policies addressing some forms of misconduct: UC Sexual Violence and Sexual Harassment Policy UC Anti-Discrimination Policy Abusive Conduct in the Workplace
About Us
The University of California Agriculture and Natural Resources (UC ANR) brings the power of University of California research and education to all 58 California counties. Through research and extension in agriculture, natural resources, economic growth, nutrition, and youth development, we work to improve the life of every Californian. Collaborating to solve problems. Connecting to serve communities. For over 100 years, our advisors, specialists, faculty and staff have been committed to connecting Californians to their land grant university. We are highly collaborative and mission-driven to promote the health and well-being of people and places across the state. We are also trusted partners with hundreds of community organizations in addressing California's most pressing challenges. It is the policy of the University of California to undertake affirmative action and anti-discrimination efforts, consistent with its obligations as a Federal and State contractor.
How to Apply
Internal Candidates*: To apply as an internal UC ANR employee, please go to: https://ucphrprdpub.universityofcalifornia.edu/psp/ucphrprd/EMPLOYEE/HRMS/c/HRS_HRAM_EMP_FL.HRS_CG_SEARCH_FL?Page=HRS_APP_JBPST_FL&Action=U&FOCUS=Employee&SiteId=18&JobOpeningId=82095&PostingSeq=1 External Candidates*: You must register to apply for a job or create a job search agent profile. Click the 'Register Now' link and follow the steps to create the account. The system will not prompt you to register until you try to apply for a job online. *Employment applications must be submitted online through our careers site. Please note, we do not accept resumes or applications by email or on paper.
|