Marketing Analytics, Senior Manager

Medallia is the pioneer and market leader in Experience Management. Our award-winning SaaS platform, Medallia Experience Cloud, leads the market in the management of experiences, insights, and actions for candidates, customers, employees, patients, and residents alike.

We believe that every experience is a memory that can last a lifetime. Experiences shape the way people feel about a company. And they greatly influence how likely people are to advocate, contribute, and stay. At Medallia, we are committed to creating a world where organizations are loved by their customers and their employees.

We empower exceptional people to create extraordinary experiences together.

Bring your whole self.

About the Role:

Medallia is seeking a Senior Manager of Marketing Operations to lead analytics, reporting, and performance measurement for the global marketing organization. This role will be responsible for turning data into insights that drive smarter decisions, stronger alignment with Sales and GTM, and clear visibility into how marketing drives pipeline and revenue.

The ideal candidate is both strategic and hands-on; able to build dashboards, define metrics, and partner with senior leaders to improve performance. You'll play a critical role in helping marketing operate with precision, agility, and accountability.

This role offers:

• Opportunity to shape marketing performance measurement in a high-growth enterprise SaaS company.
• High visibility role with direct impact on revenue growth and executive decision-making.
• Collaborative, innovative culture with a global reach.

Analytics & Reporting

• Own the marketing analytics framework and reporting, from attribution through to pipeline and revenue contribution.
• Develop and maintain executive-ready dashboards and scorecards (Salesforce, Tableau, etc.).
• Establish reporting approaches for campaigns, ABM efforts, SDR, and other sales and marketing programs.

Performance Measurement

• Partner across the marketing organization (demand generation, field marketing, and content/social to track performance of key activities.
• Provide regular, consultative insights to Marketing leadership on what's working, what's not, and where to optimize.
• Drive closed-loop reporting to ensure full visibility from lead to opportunity to revenue.

Data Infrastructure & Process

• Collaborate with RevOps / Sales Ops, and IT to ensure data quality and integration across systems (Salesforce, Marketo, Bizible, Demandbase, etc.).
• Standardize reporting definitions, metrics, and taxonomies across the global marketing function.

Business Partnering

• Act as trusted advisor to Marketing and Ops leaders, providing data-driven recommendations.
• Translate complex data into simple, compelling insights for executives on how to better optimize programs.
• Support quarterly and annual planning processes with performance data and benchmarks.
• Support ongoing meetings with needed reporting.

Minimum Qualifications

• 6-8+ years of experience in marketing operations, revenue operations, or analytics roles in B2B SaaS/enterprise tech.
• Advanced knowledge of Salesforce, Marketo, Maketo Measure / Bizible, Demandbase and BI tools (e.g. Tableau).
• Proven ability to define KPIs, build dashboards, and analyze marketing performance across channels.

Preferred Qualifications

• Solid understanding of demand generation, ABM, digital marketing, and enterprise sales funnels.
• Strong communicator with ability to present data insights clearly to senior leadership.
• Experience working cross-functionally with Marketing, Sales, Finance, and Operations teams.
• Highly analytical, detail-oriented, and comfortable managing multiple priorities.

Medallia is committed to equal pay and transparency. The annual base salary range for this position is $126,400 - $184,000. Please note that the salary range information provided is a general guideline and combines all of the distinct labor markets within the US. It is uncommon for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on a variety of factors. Medallia considers factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience, candidate's work location, education/training, key skills, internal peer equity, external market data, as well as, market and business considerations when making compensation decisions.

Medallia also offers competitive health and wellness benefits, including but not limited to medical, dental, vision, 401(k), short-term and long-term disability, life and AD&D insurance, statutory leaves, paid parental leave, and paid holidays. Benefits and eligibility may vary by location and role.

At Medallia, we celebrate diversity and recognize the value it brings to our customers and employees. Medallia is proud to be an equal-opportunity workplace and is an affirmative-action employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, disability, veteran status, or any other applicable status protected by state or local law. Individuals with a disability who need an accommodation to apply please contact us at ApplicantAccessibility@medallia.com. For information regarding how Medallia collects and uses personal information, please review our Privacy Policies. Applications will be accepted for 30 days from the date this role was posted or until the role has been filled.