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Principal Product Designer

Amplitude
vision insurance, parental leave, paid holidays, flex time, 401(k), retirement plan
United States, California, San Francisco
201 3rd Street (Show on map)
Jun 20, 2025

Amplitude is the leading digital analytics platform that helps companies unlock the power of their products. Over 4,000 customers, including Atlassian, NBCUniversal, Under Armour, Shopify, and Jersey Mike's, rely on Amplitude to gain self-service visibility into the entire customer journey. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth. Amplitude is the best-in-class analytics solution for product, data, and marketing teams, ranked #1 in multiple categories in G2's Spring 2025 Report. Learn how to optimize your digital products and business atamplitude.com.

As an organization, we approach challenges with humility, take ownership of our contributions, and embrace a growth mindset that pushes us to constantly improve ourselves, each other, and the value we bring to customers and partners.

Amplitude's Commitment to Diversity Equity & Inclusion (DEI):Amplitude believes that diversity enables the creation of better products, improves the ability to solve complex problems, and drives more powerful solutions. We strive to create an environment of inclusion-one focused on psychological safety, empathy, and human connection-that will allow employees of all backgrounds to thrive.

About the Role & Team

Built on top of our powerful self-serve analytics platform, our products - like Session Replay, Experimentation, Guides, Surveys, and AI Agents - empower teams to deliver better experiences that drive growth.

Amplitude is looking for an exceptional Staff/Principal level Product Designer to lead AI efforts across products, work at the forefront of what's possible with the latest models, and design new paradigms for interacting with software. This includes projects like Copilots, AI Agents, and innovative ways of visualizing data.

This is a role for a bold systems thinker. Someone that thrives at the intersection of high craft, and pushing the boundaries of the latest technology - all while frequently shipping and learning from customers.


What You'll Do

  • Lead design end-to-end: from strategy to execution to ship.
  • Design consumer-grade experiences for enterprise tools.
  • Rapidly prototype with the latest tools (Cursor, V0, Bolt, etc) to align and inspire stakeholders.
  • Build with your cross-functional team to deliver the best experiences possible.
  • Think big, build small, and ship frequently to learn and iterate with customers.
  • Define frameworks and patterns to help scale AI experiences across the Amplitude platform.
  • Help build a strong design culture that levels everyone up and sets the bar for quality.


What you'll bring

  • Strong written and verbal communication skills. Clear thinking is clear writing. And clear writing is clear design.
  • Past experience designing for B2B enterprise SaaS products.
  • Proven track record of shipping LLM-powered features or products that solve real problems.
  • A keen ability to navigate ambiguous problem spaces, creating clarity out of complexity.
  • Strong bias toward action, always pushing work forward, even without perfect data.
  • A portfolio of shipped work that demonstrates your experience working through the full product development lifecycle.


Who you'll work with

Some of the builders you'll work closely with include Tyler (Director, Product Design), James (Director, Product + Head of AI), Vinay (Director, Engineering), Will (Principal Product Designer), Nicola (Senior Product Designer), and Eric (Principal AI Engineer).

And of course you'll also collaborate with an incredible team of 12+ multi-talented designers across our broader design org and many many other talented PMs and Engineers all shaping what's next in our space.


Oh and one last note...

Please treat this job description as a starting point for a conversation. No human (AI-augmented or not) will embody everything in this job description. If this role sounds interesting, we'd love for you to apply even if you don't think you're the perfect fit.


Who We Are

The Company:Amplitude is filled with humble, life-long learners who are eager to help one another and the company succeed. Our values of growth mindset, ownership, and humility are core to the way we work: we're tenacious in the face of challenges, we take the initiative to solve problems that drive our shared success, and we operate from a place of empathy and openness, seeking to understand many points of view.

The Product: Amplitude is a digital analytics platform-we help companies capture data they can trust, uncover clear insights about customer behavior, and take faster action. This empowers teams to build better product experiences that drive business growth. We're super proud of what we've built and continue to expand: a platform that empowers companies to thrive in the digital era.

We care about the well-being of our team: We offer competitive pay and benefits packages that reflect our commitment to the health and well-being of our Ampliteers.

Some of our benefit programs include:



  • Excellent Medical, Dental and Vision insurance coverages, with 100% employer-paid premiums for employee Medical, Dental, Vision on select plans
  • Flexible time off, paid holidays, and more
  • Generous stipends to spend on what matters most to you, whether that's wellness (monthly), commuter transit/parking (monthly), learning and development (quarterly), home office equipment (annual), and much more
  • Excellent Parental benefits including: 12-20 weeks of Paid Parental Leave, Carrot Fertility Benefits/Adoption/Surrogacy support, Back-up Child Care support
  • Mental health and wellness benefits including no cost employee access to Modern Health coaching & therapy Sessions and high quality physician office experience via One Medical membership (select U.S. locations only)
  • Employee Stock Purchase Program (ESPP)


Other fun facts about Amplitude:



  • We were recognized in theNewsweek Excellence Index 2024.
  • Our customers love us! They've said we're the#1 product analytics solutionfor 15 quarters in a row on G2.
  • We're focused on growth. Check us out in Deloitte's 2023 Technology Fast 500
  • We care A LOT about product innovation. Fast Company called us the #3 most innovative enterprise company in the world.
  • We invest in our people. We offer mentorship programs, management training, and wellness initiatives.
  • We give back to our communities. We give every Ampliteer a charitable giving grant and paid volunteer time off.
  • We were founded in 2012, went public via a direct listing in September 2021, and are now trading under the ticker $AMPL.
  • We're a global and fast-growing team! We have employees around the world and offices in San Francisco (HQ), New York, Vancouver, Amsterdam, London, Paris, Singapore, and Tokyo.
  • Our mascot is the datamonster, who loves to chow down on numbers, charts, and graphs. Nom nom.


This role is eligible for equity, benefits and other forms of compensation.

Based on Colorado law, the following details are for individuals who will work for Amplitude in Colorado. Colorado range: $199,000 - $298,000 total target cash (inclusive of bonus or commission)

Based on legislation in New York City, the following details are for individuals who will work for Amplitude in New York City. New York City salary range: $222,000 - $333,000 total target cash (inclusive of bonus or commission)

Based on legislation in California, the following details are for individuals who will work for Amplitude in San Francisco Bay Area of California. Salary range: $222,000 - $333,000 total target cash (inclusive of bonus or commission)

Based on legislation in California, the following details are for individuals who will work for Amplitude in California outside of the San Francisco Bay Area. California salary range: $199,000 - $298,000 total target cash (inclusive of bonus or commission)

Based on legislation in Washington state, the following details are for individuals who will work for Amplitude in Washington state. Washington salary range: $199,000 - $298,000 total target cash (inclusive of bonus or commission)

Based on legislation in Washington state, the following details are for individuals who will work for Amplitude in Washington only: unlimited PTO, 10 to 13 holidays annually (will vary), medical dental and vision PPO and CDHP plans. Finally, a company sponsored 401(k) retirement plan.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

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By applying for this job, you acknowledge that Amplitude processes your personal data in accordance with the Amplitude Applicant Privacy Notice.

Staying Safe - Protect Yourself From Recruitment Fraud
We are aware of individuals and entities fraudulently representing themselves as Amplitude recruiters and/or hiring managers. Amplitude will never ask for financial information or payment, or for personal information such as bank account number or social security number during the job application or interview process. Any emails from the Amplitude recruiting team will come from an @amplitude.comemail address. You can learn more about how to protect yourself from these types of fraud by referring tothis article. Please exercise caution and cease communications if something feels suspicious about your interactions.

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