Join Udemy. Help define the future of learning.
Udemy is evolving from a course catalog into an AI-powered reskilling platform built to help people and teams grow. It's more personalized, more practical, and focused on real-world impact. Our mission is simple: to transform lives through learning. Your work helps people around the world build skills they can use, whether they're picking up something new or leveling up to stay ahead. Over 80 million learners and 17,000 businesses already learn with Udemy. If you're excited by change, energized by learning, and ready to have a real impact, you'll feel right at home. Learn more about us on our company page. Where we work Udemy is a global company headquartered in San Francisco, with additional U.S. offices in Denver and Austin, and international hubs in Australia, India, Ireland, Mexico, and Turkiye. This is an in-office position, requiring three days a week in the office (Tuesday, Wednesday, Thursday) and flexibility on Mondays and Fridays. About your skills
Community engagement & moderation: Experienced in fostering engaged online communities, skilled in moderating conversations, responding to comments/DMs with brand voice, managing feedback loops, and identifying opportunities to deepen relationships with followers.
Platform expertise & social trends: In-depth knowledge of key social platforms and emerging trends (specifically TikTok and YouTube), with the ability to adapt strategies to fit platform-specific best practices.
Communication & storytelling: Strong communication and storytelling skills with an eye for detail and design.
Project management: Possesses strong project management skills, with the ability to prioritize tasks, stay organized, and thrive in a fast-paced, dynamic environment.
Performance-driven analytical skills: Skilled in tracking, analyzing, and interpreting organic social media metrics to optimize strategies, enhance performance, and deliver data-driven reporting to inform future campaigns.
About this role
We're seeking a strategic and dynamic Social Media Manager to lead and grow our presence and community across all social platforms-including Instagram, LinkedIn, Facebook, X, Threads, TikTok, and YouTube-with a strong focus on expanding our newer and revitalized channels, TikTok and YouTube.
Partnering with the Manager of Organic Social, you'll help drive a global social media strategy that fuels brand awareness, community engagement, and long-term growth.
A critical part of this role will be owning and evolving our community engagement strategy - not just with our learners, instructors, and customers, but also with adjacent brands, creators, and users. We're looking for someone who is part strategist, part community-builder: someone who can spot emerging trends, spark meaningful conversations, and create spaces where our audiences feel seen, heard, and inspired to engage.
What you'll be doing
Social media strategy & management:
Execute a comprehensive, social-first strategy aligned with enterprise goals.
Oversee day-to-day operations of key social channels, driving engagement, brand awareness, and growth.
Assist in building audience and engagement for newer channels.
Monitor and analyze social media metrics to refine strategies and deliver ROI.
Social media engagement & community management:
Develop and implement a comprehensive engagement strategy to foster meaningful interactions with our audience.
Monitor and respond to comments, direct messages, and mentions in a timely and brand-appropriate manner.
Engage with other brands, industry leaders, and influencers to expand reach and visibility.
Utilize social listening tools to track sentiment, gather insights, and proactively address opportunities for engagement.
Partner with customer support and other teams to ensure a seamless and positive experience for our community.
Content creation & oversight:
Develop of platform-specific content strategies tailored to audience behaviors with the social team.
Ensure all content aligns with brand voice, tone, and guidelines.
Manage editorial calendars and oversee creative assets for global campaigns.
Stakeholder collaboration:
Partner with marketing, corporate communications, partnerships, product teams, and more to align social media efforts with broader enterprise objectives.
Work with regional teams to localize campaigns and ensure cultural relevance.
Serve as the primary point of contact for internal and external stakeholders on social media matters.
What you'll have
Experience managing social media for a global enterprise brand.
Expertise in social media platforms (X, LinkedIn, Facebook, Instagram, TikTok, YouTube) and tools (Sprinklr, Sprout, Hootsuite, etc.).
Experience with managing and growing TikTok and YouTube.
Community management experience, specifically on TikTok.
Excellent copywriting skills, both for short and long-form social media content
Experience with Canva and working closely with a creative design team.
Content creation skills, specifically short-form video for Reels, Shorts, and TikTok
Experience with D2C-tailored content, not limited to memes and other culturally relevant content
Nice to have:
Experience with B2B content creation that maintains a professional yet approachable tone
Proven experience managing regional-language social media channels.
Strong track record in negotiating and managing influencer contracts.
Experience with managing a social listening program through Sprinklr
At Udemy, we strive to be transparent around compensation. Actual compensation for this role is based on several factors, including but not limited to job-related skills, qualifications, experience, and specific work location due to differences in the cost of labor. In addition to a base salary, this role is also eligible for benefits and equity.
Hiring Compensation Range
$82,000
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$102,000 USD
At Udemy, we value diversity and inclusion and consider qualified applicants without regard to race, color, religion, sex, national origin, ancestry, age, genetic information, sexual orientation, gender identity, marital or family status, veteran status, medical condition, or disability. We understand that not everyone will match each of the qualifications. However, we also realize that everyone has unique experiences that can add value to our company. Even if you think your background might not perfectly align, we'd love to hear from you!
Why work here?
You'll grow here. Learning is part of the job. You'll get full access to Udemy courses, a monthly UDay to invest in yourself, and a budget to spend on whatever helps you improve. Many people are diving into AI lately, but what you focus on is up to you. AI is real here. We use it in the way we learn and the way we work. You'll have the space and tools to experiment, apply, and get better at using AI in practical ways. You'll own your work. We trust people to lead, make decisions, and follow through. You don't need to wait for permission or layers of approval to have an impact. You'll build with others. We collaborate openly and shape ideas together. Everyone has a voice, and good thinking is welcomed from any direction. You'll see your impact. What you build helps people grow their skills, change their careers, or find a path forward. You've got the experience, why not use it to help others gain theirs? Bring your curiosity. We'll bring the platform and the support. Let's LEARN together.
Our Benefits Start with U
Our benefits start with you and were built to provide you and your family with the protection and care you need, making it easy to access the right coverage when you need it most. Benefits vary by region, and we encourage applicants to review our US Benefits, Ireland Benefits & Turkiye Benefits pages to get an understanding of some of the benefits we offer. For details on region-specific benefits, please refer to the information provided during the hiring process.
Benefits outlined are provided as a general overview and may vary depending on the location, role, and employment classification. All benefits are subject to change at the discretion of the organization and in accordance with applicable laws and policies. Information regarding data privacy is available within the Udemy Careers Privacy Notice.
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