Senior Manager, Sponsorship Sales - Office of the Chief Commercial Officer

Georgetown University
life insurance, tuition assistance
United States, D.C., Washington
May 03, 2025
Senior Manager, Sponsorship Sales - Office of the Chief Commercial Officer Georgetown University comprises two unique campuses in the nation's capital. With the Hilltop Campus located in the heart of the historic Georgetown neighborhood, and the Capitol Campus, just minutes from the U.S. Capitol and U.S. Supreme Court, Georgetown University offers rigorous academic programs, a global perspective, and unparalleled opportunities to engage with Washington, D.C. Our community is a close-knit group of remarkable individuals driven by intellectual inquiry, a commitment to social justice, and a shared dedication to making a difference in the world. Requirements The Senior Manager of Sponsorship Sales works as part of the Chief Commercial Officer's (CCO) team that is responsible for developing and implementing a forward-looking, fully integrated business and marketing plan that delivers strong revenue and profit growth across all commercial business lines to include collegiate athletics and university-wide corporate relationships. This position will support the Chief Commercial Officer's work in building and growing with all aspects of the University's commercial business including Athletics' media, sponsorship, consumer products, ticketing, events, data/technology and University partnerships. Further, this position will be responsible for the growth and expansion of Georgetown University's sponsorship business, formulating content and sales strategies, and supporting the creation of new business opportunities. The ideal candidate will have sales strategy and dealmaking skills with experience in brand partnerships, sponsorship sales, and integrated marketing within sports or the collegiate industries. This role requires a hands-on manager who thrives in a transforming and creative environment and is adept at developing innovative partnership solutions that maximize brand engagement across athletic and university opportunities. Finally, as a liaison between University departments, Athletics departments, senior and junior staff, contracted revenue partners (ticket sales), this position executes all strategic initiatives in a professional and tactical manner to ensure professional delivery of marketing services. Duties include but are not limited to: Drive a partnership strategy that accelerates revenue growth, enhances brand alignment, and maximizes monetization opportunities across marketing platforms/programs, linear and digital media, live events, merchandise, and emerging platforms. Assist in defining business objectives and forecasts for the GU sponsorship category that, among other things, ensures protection of GU IP and NIL rights, capitalizes on marketing platforms and programs, and develops and grows revenues. Work directly with GU CCO and staff on strategy and growth initiatives. Establish and cultivate high-value strategic alliances, securing sponsorships with leading brands, agencies, and media partners to drive long-term business impact. Shape and integrate sponsorship initiatives in collaboration with content and marketing teams, ensuring seamless brand storytelling and fan engagement. Develop and implement new business models that expand GU's brand ecosystem, leveraging media, content sales, advertising, and experiential activations to unlock new revenue streams. Oversee deal negotiations and contract executions, ensuring all partnerships align with business objectives, deliver maximum value, and uphold brand integrity. Provide insights and strategic recommendations on industry trends, competitive positioning, and emerging opportunities to maintain GU's leadership in the sponsorship space. Assist with management of the partnership revenue P&L, managing forecasts, budgets, and performance analytics to drive efficiency and maximize profitability. Work Interactions The Senior Manager of Sponsorship Sales will manage the advancement of Georgetown University and Georgetown Athletics revenue business initiatives in the sponsorship/partnership segment through collaborative and dynamic strategies defined by the leadership of the Chief Commercial Officer. As part of the Chief Commercial Officer's team, this individual will interact with peers in marketing, game promotions, sponsorship activation/fulfillment to delivery organization goals, and senior and junior staff and contracted partners (ticket sales) to execute sponsorship sales initiatives. Requirements and Qualifications Bachelor's Degree; MBA is preferred Demonstrated prior revenue results, sales successes, and leadership qualities with a minimum of six (6) years of experience in strategic partnerships, sponsorship sales, business development, or related fields within sports, entertainment, media, or digital content Proven track record of developing and closing sponsorships and brand deals with companies Demonstrated track record in the marketing and selling intellectual property rights in a sports/entertainment context Strong leadership experience, including building and managing high-performing sales and partnership teams Industry network with decision-makers across brands, agencies, and media partners Strategic thinker with the ability to develop and execute innovative partnership models that drive revenue and audience engagemen Strong negotiation and contract management skills, with experience structuring complex, long term agreements Strong analytical skills, including the ability to use data to inform partnership strategy and measure success Collaborative mindset, with experience working cross-functionally across marketing, content, live events, and merchandise teams Passion for the GU brand and mission, with a deep understanding of the collegiate property business Excellent verbal and written communications skill with proficiency in Microsoft Office or Google Workspace Flexibility to be available for events, which may include weekends and holidays Limited travel as determined by business need Work Mode Designation This position has been designated as Hybrid. Please note that work mode designations are regularly reviewed in order to meet the evolving needs of the University. Such review may necessitate a change to a position's mode of work designation. Complete details about Georgetown University's mode of work designations for staff positions can be found on the Department of Human Resources website: https://hr.georgetown.edu/mode-of-work-designation. Pay Range: The projected salary or hourly pay range for this position which represents the full range of anticipated compensation is: $80,429.00 - $157,238.93 Compensation is determined by a number of factors including, but not limited to, the candidate's individual qualifications, experience, education, skills, and certifications, as well as the University's business needs and external factors. Current Georgetown Employees: If you currently work at Georgetown University, please exit this website and login to GMS (gms.georgetown.edu) using your Net ID and password. Then select the Career worklet on your GMS Home dashboard to view Jobs at Georgetown. Submission Guidelines: Please note that in order to be considered an applicant for any position at Georgetown University you must submit a resume for each position of interest for which you believe you are qualified. Documents are not kept on file for future positions. Need Assistance: If you are a qualified individual with a disability and need a reasonable accommodation for any part of the application and hiring process, please click here for more information, or contact the Office of Institutional Diversity, Equity, and Affirmative Action (IDEAA) at 202-687-4798 or ideaa@georgetown.edu. Need some assistance with the application process? Please call 202-687-2500. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown's commitment to its employees, please visit the Georgetown Works website. EEO Statement: GU is an Equal Opportunity Employer. All qualified applicants are encouraged to apply, and will receive consideration for employment without regard to age, citizenship, color, disability, family responsibilities, gender identity and expression, genetic information, marital status, matriculation, national origin, race, religion, personal appearance, political affiliation, sex, sexual orientation, veteran status, or any other characteristic protected by law. Benefits: Georgetown University offers a comprehensive and competitive benefit package that includes medical, dental, vision, disability and life insurance, retirement savings, tuition assistance, work-life balance benefits, employee discounts and an array of voluntary insurance options. You can learn more about benefits and eligibility on the Department of Human Resources website. To apply, visit https://georgetown.wd1.myworkdayjobs.com/en-US/Georgetown_Admin_Careers/job/Main-Campus/Senior-Manager--Sponsorship-Sales---Office-of-the-Chief-Commercial-Officer_JR21834-1 jeid-2df71cdc6fac2f4f851aef9e8ffee443