Community Liaison - Hospice

Grane Home Health & Hospice

Under the general administrative direction of the reporting manager, the Community Liaison will market hospice and or home health services to industry professionals, the community, and individuals and or families in a manner that demonstrates and reflects the quality of the company.

Conduct in-person sales calls to existing and potential referral sources, including hospitals, physician's practices, nursing homes, assisted living facilities and other relevant organizations.
• Document all interactions in the CRM system.
• Build and maintain strong, professional relationships with referral sources to drive awareness and referrals for hospice services.
• Leverage market data and territory insights to develop and execute effective plans. Ensuring optimal reach and frequency to achieve targets.
• Promote hospice programs and services to professional, civic organizations, and community groups.
• Represent the company at community events to increase brand awareness and build relationships.
• Engage in company-provided training and self-study opportunities to enhance knowledge of hospice care and related disease states.
• Maintain a thorough understanding of hospice care benefits to effectively communicate value to referral sources and families.
• Collaborate with internal operational and clinical teams to ensure quality care.
• Work with other BrightSpring service line, if applicable within the territory, to create a continuum of care.
• Completes administrative tasks, include CRM updates, expense reporting, and business plans accurately and on time.

• Current and valid state driver's license required.
• Proof of auto insurance required.
• 2+ years health care marketing experience
• Strong interpersonal and communication skills
• Computer literacy and knowledge of relevant healthcare and administrative software
• Excellent analytical and problem-solving skills
• Organizational and time management skills
• Ability to work independently
• Ability to work closely and professionally with others at all levels of the organization and communities that we serve
• Demonstrates the highest degree of customer service and professionalism
• Willingness to travel regionally up to 75% (required)

Our comprehensive benefits include:

• Medical and dental benefits
• Short- and long-term disability
• Life insurance
• Paid time off
• 401(k) program
• Flexible Spending Account (FSA)
• Employee Assistance Program (EAP)
• Vendor discounts