Senior Director, Stakeholder Marketing & Engagement

Location: Remote (U.S.) requiring travel up to 25%

Company Overview:
DaVita iscommitted to an unwavering pursuit of a healthier tomorrow for our patients, teammates and physician partners. As a leader in kidney care, we have a unique opportunity to redefine how care is delivered and improve overall quality of life for individuals with kidney disease.

As Senior Director of Stakeholder Marketing and Engagement, you will play a pivotal role in defining and executing strategic marketing and communication initiatives that advance our mission to be the partner of choice, fostering meaningful engagement and driving impactful results with physicians.

Position Summary:

The Senior Director of Stakeholder Marketing and Engagement will work alongside a high-performing team to drive strategy, execution, and innovation across market research and campaign development targeting physician stakeholders - existing and prospective. This role is integral to positioning DaVita as the partner of choice with nephrologists at both the national and local levels. The ideal candidate will combine visionary leadership, a strong background in marketing and digital strategy, and deep healthcare market knowledge to drive impactful campaigns and communication.

Key Responsibilities:

Strategic Development and Leadership:

• Play a leading role in the Partner of Choice (physician engagement) team, fostering a collaborative and performance-driven culture.

• Define and execute growth strategies aligned with DaVita's mission and business objectives, specifically to be the partner of choice to nephrologists.

• Partner with senior leadership and cross-functional teams to identify opportunities to bolster our brand, raise awareness of our services, and foster growth for the business.

Market Research, Segmentation and Targeting:

• Conduct market research and segmentation studies to understand physician stakeholder needs, influence and market dynamics.

• Develop persona(s) and lead influencer mapping to understand how best to reach and engage nephrologists.

• Oversee annual updates of physician segmentation and needs assessments to inform strategic planning.

• Develop actionable insights to inform decision-making, identify growth opportunities, and create a plan to target and strengthen DaVita's relationships with nephrologists.

Campaign Development and Execution:

• Define DaVita's value proposition for key physician stakeholders and other healthcare providers, at both national and local levels.

• Oversee the development and execution of website optimization, key message development, content marketing efforts, social media campaigns and engagement, email marketing campaigns, as well as digital and in-person educational opportunities (CME courses, webinars, trial and research collaborations, etc.) designed to reach nephrologists.

• Work closely with field engagement leaders to ensure campaigns are designed to support local, grassroots efforts.

• Use feedback and data analytics to continuously improve strategies and engagement initiatives.

• Build mechanisms to track and report on the effectiveness of campaigns and stakeholder outreach efforts.

Qualifications:

• 10+ years of progressive leadership experience in healthcare, marketing, communications, business development, or related fields.

• Bachelor's degree required.

• Proven experience leading market research, segmentation and stakeholder engagement efforts within healthcare.

• Demonstrated success in developing and executing digital marketing and communication campaigns that shifted stakeholder attitudes and behaviors.

Skills and Competencies:

• Strategic thinker with a track record of driving growth.

• Exceptional communication skills, with the ability to influence and inspire across all levels of an organization.

• Analytical mindset with the ability to synthesize complex data into actionable strategies.

• Strong leadership and team-building capabilities, fostering a culture of accountability and collaboration.

• Results-driven and adaptable, thriving in fast-paced, dynamic environments.

Here is what you can expect when you join our Village:

• A "community first, company second" culture based on Core Values that really matter.

• Clinical outcomes consistently ranked above the national average.

• Award-winning education and training across multiple career paths to help you reach your potential.

• Performance-based rewards based on stellar individual and team contributions.

• A comprehensive benefits package designed to enhance your health, your financial well-being and your future.

• Dedication, above all, to caring for patients with kidney disease.

What We'll Provide:

More than just pay, our DaVita Rewards package connects teammates to what matters most. Teammates are eligible to begin receiving benefits on the first day of the month following or coinciding with one month of continuous employment. Below are some of our benefit offerings.

• Comprehensive benefits: Medical, dental, vision, 401(k) match, paid time off, PTO cash out.

• Support for you and your family: Family resources, EAP counseling sessions, access Headspace, backup child and elder care, maternity/paternity leave and more

• Professional development programs: DaVita offers a variety of programs to help strong performers grow within their career and also offers on-demand virtual leadership and development courses through DaVita's online training platform StarLearning.

At DaVita, we strive to be a community first and a company second. We want all teammates to experience DaVita as "a place where I belong." Our goal is to embed belonging into everything we do in our Village, so that it becomes part of who we are. We are proud to be an equal opportunity workplace and an affirmative action employer. As such, individuals are recruited, hired, assigned and promoted without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, protected veteran status, or any other protected characteristic.

Applications are accepted on an ongoing basis.

Compensation for the role will depend on a number of factors, including a candidate's qualifications, skills, competencies and experience and may fall outside of the range shown. DaVita offers a competitive total rewards package, which includes a 401k match, healthcare coverage and a broad range of other benefits. Learn more at https://careers.davita.com/benefits.

This position will be open for a minimum of three days.

Salary/ Wage Range

Compensation for the role will depend on a number of factors, including a candidate's qualifications, skills, competencies and experience and may fall outside of the range shown. DaVita offers a competitive total rewards package, which includes a 401k match, healthcare coverage and a broad range of other benefits. Learn more at https://careers.davita.com/benefits

Colorado Residents: Please do not respond to any questions in this initial application that may seek age-identifying information such as age, date of birth, or dates of school attendance or graduation. You may also redact this information from any materials you submit during the application process. You will not be penalized for redacting or removing this information.