Growth and Innovation Director - Business Development

Interactions, LLC is the world's largest independent AI company. We operate at the intersection of customer experience and AI - two of today's most innovative and dynamic industries. Since 2004, we've helped leading companies like MetLife, Citi, and Shutterfly have millions of successful conversations, resulting in saving operational cost and increasing productivity.

Interactions' 5-year vision is to accelerate a transition from today's frustrating and uninspired customer service experiences into amazing conversational engagements! Allowing customers to communicate in their own words and on their channel of choice, to accomplish tasks, all without having to go through an agent. In doing this via our conversational AI engine, our customers benefit from dramatically improved customer experience and increased customer engagement, while also saving significant and demonstrable operational expenses.

Key Responsibilities

Business Development:

• Lead Generation: Identify and qualify high-potential leads through various channels, including outbound prospecting (cold calling, emailing, social selling, networking), inbound inquiries, and marketing campaigns.

• Market Research & Analysis: Conduct in-depth market research to identify industry trends, competitive landscapes, and target account profiles.

• Strategic selling/messaging: Collaborate with the marketing and product team to develop and refine sales materials, presentations, and value propositions.

• Competitive Intelligence: Monitor competitor activities, pricing, and marketing strategies to maintain a competitive advantage.

Lead Development & Outreach:

• Prospecting & Outreach: Develop and execute strategic outreach campaigns across multiple channels, including email, phone, social media, and industry events.

• Lead Nurturing: Develop and execute targeted lead nurturing campaigns to maintain consistent engagement with prospects and move them through the sales funnel.

• Account Mapping: Identify key decision-makers within target accounts and map their organizational structures and decision-making processes.

• Salesforce Management: Maintain accurate and up-to-date records of all sales activities, contacts, and interactions within the Salesforce CRM.

Marketing Responsibilities:

• Campaign Development: Collaborate with the marketing team to develop and execute integrated marketing campaigns that support sales and lead generation efforts.

• Content Creation: Contribute to the creation of high-quality marketing content, such as case studies, white papers, and presentations.

• Digital Marketing: Leverage digital marketing channels, including social media, content marketing, and paid advertising, to generate leads and build brand awareness.

• Event Planning & Participation: Represent Interactions at industry events, conferences, and trade shows.

Strategic Account Management:

• Account Planning & Strategy: Develop and execute strategic account plans for key target accounts, focusing on building strong, long-term relationships with key stakeholders.

• Relationship Building: Collaborate with VP of Sales (at their direction) to develop and maintain strong relationships with key influencers, detractors, connectors and decision-makers within target accounts.

• Customer Advocacy: Identify and cultivate customer advocates to serve as references and testimonials.

• Forecasting & Reporting: Provide accurate forecasts and reports on sales pipeline, revenue, and key performance indicators (KPIs).

Industry Expertise:

• Stay informed about Interactions' competitors, industry trends, and market dynamics.

• Understand emerging technologies, including AI and automation, and their implications for the customer care ecosystem.

Qualifications

Required:

• 2+ years of proven, successful prospecting and business development experience.

• Self-motivated with exceptional time management, organizational skills, and attention to detail.

• Strong analytical skills and ability to leverage data to inform decisions.

• Excellent written and verbal communication skills, with the ability to articulate Interactions' value proposition effectively to prospects across all leadership levels.

• Resiliency and demonstrated ability to stay motivated and productive while working toward long-term goals.

• Strong relationship-building skills and ability to nurture long-term client partnerships.

• Familiarity with CRM tools (e.g., Salesforce, Outreach) for tracking and managing prospects.

• Proficiency in presentation and storytelling skills.

• High degree of personal integrity and character.

• Collaborative mindset with experience working effectively as part of a team.

Preferred:

• Bachelor's Degree.

• Familiarity with the contact center/customer care market ecosystem and operations environment.

• Experience with digital sales enablement tools (e.g., LinkedIn Sales Navigator, ZoomInfo, DemandBase).

• Knowledge of emerging trends in AI, automation, and digital transformation within customer experience.

Metrics for Success:

• Number of qualified leads generated per quarter.

• Number of first-call meetings scheduled.

• Contribution to pipeline growth and overall sales targets.

• Consistency and accuracy of CRM data entry and reporting.

• Achievement of marketing campaign goals and KPIs.

• Growth of key accounts and customer relationships.

Travel:

Participate in occasional travel for customer meetings, company events, training, and trade shows (up to 20%).

We've created a culture of people who are dedicated to helping each other and the company succeed. We take time to celebrate wins and recognize accomplishments. Whether it's a seasonal event or friendly competition, we're always thinking of new ways to have fun.

Our team's health and well-being is important to us. In addition to a full suite of benefits, we offer 5 weeks of time off with pay, 401k matching, paid parental leave and flexible work schedules. We are all committed to the company's success by being valued shareowners and are incentivized through individual performance and company results. Come join us!

Interactions is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex (including pregnancy, sexual orientation, and gender identity), national origin, marital status, age, disability or protected veteran status, or any other characteristic protected by law.